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DTSTART;TZID=America/Toronto:20251008T100000
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DTSTAMP:20260416T161931
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UID:10146-1759917600-1759921200@endurica.com
SUMMARY:Winning on Durability - Validating Rubber Durability at Scale
DESCRIPTION:Discover how industry leaders are transforming their durability programs by simulating real-world road loads for rubber parts. This webinar features a verification and validation project conducted jointly with General Motors and Tenneco to compare multi-axis\, rig-tested\, full vehicle history fatigue life and failure mode to simulation predictions for a suspension bushing. \nWhat you will learn:  \n\nHow to fully specify realistic load histories / load cases that represent actual rubber part service conditions.\nHow to precompute your part’s load strain map with Endurica EIE for fast simulations. \n\nSee a real-world validation case comparing simulated fatigue life and failure mode to those observed in rig testing.  \nREGISTER NOW \nOur Presenter\n \nWilliam V. Mars\, Ph.D.\, P.E.\nFouder and President\nEndurica LLC\nDr. William Mars is an international leaders in the failure mechanics of rubber and elastomers. The comprehensive testing and simulation tools Endurica has developed under his direction help companies across the world to speed their product development process and compete on durability. Dr. Mars has received several awards for his scientific contributions and innovations including the 2022 Herzlich Medal for outstanding impact and innovation in the tire industry\, the 2020 Tibbetts Award from the United States Small Business Administration in recognition of accomplishments in creating cutting-edge technologies\, the 2017 Rubber Division ACS Arnold Smith Special Service Award\, the 2007 Sparks Thomas award of ACS Rubber Division\, and the 1999 Henry Fuchs award of the SAE Fatigue Design & Evaluation Committee. \nDr. Mars served as the editor of the Rubber Division\, American Chemical Society journal Rubber Chemistry & Technology\, and is also the past editor of Tire Science & Technology with 60+ peer-reviewed publications and four patents. His experiences and contributions span a topic range including material characterization\, product evaluation\, constitutive modeling\, crack nucleation\, fracture mechanics\, and fatigue life prediction methods. \nREGISTER NOW \n 
URL:https://endurica.com/event/winning-on-durability-validating-rubber-durability-at-scale/
CATEGORIES:Winning on Durability
ATTACH;FMTTYPE=image/png:https://endurica.com/wp-content/uploads/2025/06/WoD-26-Validated-Rubber-Durability-at-Scale-FNL-01.png
ORGANIZER;CN="Endurica LLC":MAILTO:pwglaza@endurica.com
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DTSTART;TZID=America/Toronto:20251022T100000
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LAST-MODIFIED:20251010T024032Z
UID:10412-1761127200-1761130800@endurica.com
SUMMARY:Endurica's 2nd Annual Fatigue Ninja Frontier: What is New and What is Next
DESCRIPTION:There’s a MAJOR ANNOUNCEMENT coming during this webinar! And that is on top of seeing all that is NEW and all that is NEXT in Endurica. Endurica MP\, our latest software package\, earned TWO INTERNATIONAL honors — and there’s so much more for YOU! Click here for complete details and to register.
URL:https://endurica.com/event/enduricas-2nd-annual-fatigue-ninja-frontier-what-is-new-and-what-is-next/
CATEGORIES:Winning on Durability
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