Case Study | Client Spotlight


CEAT Enhances Tire Performance with Endurica’s Fatigue Analysis Tools

With Endurica’s advanced simulations, CEAT optimized tire durability, reducing development cycles and meeting the demands of challenging road conditions.

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Overview

CEAT durability analysis for tires.

The Challenge

Traditional physical testing methods were costly and time-consuming, limiting CEAT’s ability to quickly iterate and launch new products. They required a predictive solution to anticipate wear and failure under varied real-world conditions.

The Solution

CEAT implemented Endurica’s suite of fatigue analysis software to predict tire performance under a variety of real-world conditions, such as multi-channel loads and extreme road environments. With Endurica CL™, CEAT simulated the fatigue life of their tires, identifying potential failure modes early in the design process. This allowed their engineers to address durability concerns proactively, reducing the need for costly and time-consuming physical tests.

Using Endurica EIE™, CEAT evaluated material fatigue and performance across multiple load scenarios, helping them fine-tune tire compounds to withstand stress without compromising ride quality. Additionally, Endurica DT™ facilitated precise crack growth analysis, enabling CEAT to prevent premature failures and extend tire lifespan.

By integrating these tools into their product development process, CEAT optimized design iterations, reduced testing cycles, and accelerated the time to market for their products. The predictive capabilities of Endurica’s software empowered CEAT to develop high-performance tires tailored to meet the needs of customers in competitive markets across the globe.

Results:

  • Reduced Physical Testing Costs: CEAT minimized the need for extensive physical tests by utilizing Endurica’s simulation tools.
  • Faster Time to Market: Predictive fatigue analysis enabled quicker design iterations, helping CEAT accelerate product launches.
  • Improved Tire Durability: Enhanced material selection and design optimizations resulted in longer-lasting tires, meeting demanding road conditions.
  • Strengthened Market Competitiveness: With streamlined development and improved product quality, CEAT met customer expectations and expanded its market presence.

 

CEAT Logo

CEAT

CEAT is one of India’s leading tire manufacturers and part of the RPG Group. Founded in 1924, the company initially focused on producing tires in Italy before expanding globally. Headquartered in Mumbai, CEAT now operates across more than 115 countries, producing a wide range of tires for passenger vehicles, motorcycles, trucks, and off-road equipment. Known for its innovation, CEAT emphasizes performance, durability, and sustainability, supplying original equipment manufacturers (OEMs) and other sectors with high-quality products​.

Related Industry

Key Results

  • Reduced Physical Testing Costs
  • Faster Time to Market
  • Improved Tire Durability
  • Strengthened Market Competitiveness

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Optimizing Tire Performance with Endurica Software

Feature Solution Result
Fatigue Life Prediction

Endurica CL for fatigue life prediction

Identified potential failure points early, reducing the risk of performance issues.

Multi-Channel Load Analysis

Endurica EIE for complex load simulations.

Enhanced tire durability across varying road conditions and loads.

Crack Growth Simulation

Endurica DT for wear and crack analysis.

Prevented premature tire failures, extending product lifespan and improving safety.