Our Team – Rubber Durability Industry Leaders
Endurica’s solutions are helping many industry-leading firms get products to market faster, with a greater understanding of the factors influencing rubber durability. Our team members are the original Fatigue Ninjas and enjoy sharing their superpowers to help you answer the key question “how long will is last?”
Endurica Americas
Dr. William V. Mars, PhD
CEO & Founder
Dr. Mars is the founder and President of Endurica, founding partner of Endurica Europe SARL, a Registered Engineer, and holds a PhD in Mechanical Engineering. Dr. Mars, an international authority on the failure mechanics of rubber, prefers to be called just “Will.” Will’s extensive scientific contributions are chronicled by Google Scholar and additional resources are noted in the Our Founder page.
Thomas G. Ebbott
Vice-President
Thomas serves Endurica as Vice President, and Managing Director of Endurica Europe SARL, responsible for go-to-market and growth strategy for the automotive business segment, with a special focus on automotive OEMs. Tom earned his Ph.D. in Engineering Mechanics from the University of Wisconsin-Madison and brings 35 years of leadership and technical experience from his career in the tire industry.
Joe Suter
Financial Manager
Joe is our Financial Manager and he keeps all of the business details in order for Endurica. Joe is the key to getting your trial license underway and to connecting your firm with the entire Endurica workflow.
Mark Bauman
Engineering Analyst
Mark Bauman is Endurica’s Engineering Analyst providing Fatigue Property Mapping testing and CAE services. Mark has over a decade of experience in product design and simulation. He is a graduate of the Mechanical Engineering program at Purdue University Northwest.
Jesse Suter
Development Manager
Jesse is our Development Manager and is responsible for all software development at Endurica. During his tenure he has rearchitected Endurica’s software to take advantage of multi-threading and parallel execution. Jesse has written the code for numerous technological advancements enabling Endurica’s solutions for road load signals, incremental analyses, tire cyclic symmetry and more. He is also in charge of worldwide customer support. Jesse has been with Endurica since 2014 and holds a bachelor’s degree in mechanical engineering from the University of Notre Dame.
Mahmoud Assaad, PhD
Senior Technical Advisor
Mahmoud is a Senior Technical Advisor with Endurica. He has deep experience in cord rubber composites as well as the structural, thermal and oxidative behavior of rubber. Mahmoud joined Endurica following a long career with The Goodyear Tire & Rubber Company where he completed significant research work in the multi-physics simulation of tire performance. Mahmoud earned his Ph.D. and Masters degrees from Iowa State University and holds a Masters degree in Polymer Science from the University of Akron. He has also served as an Adjunct Assistant Professor in the Civil Engineering Department at the University of Akron and was a lecturer at The University of Toledo. Mahmoud received NASA’s Special Achievement Award and won the machinery/equipment category in their 2008 Create the Future Design Contest.
Pauline Glaza
Marketing Manager
Pauline is Endurica’s Marketing Manager. She began working with Endurica as a marketing consultant in 2017 and set aside her business of 30 years to join us full-time in 2021. Pauline takes care of our reseller network as well.
Ethan Steiner
Sales Engineer
Ethan joined Endurica as an Intern during his second year of coursework for his Bachelor of Science degree in Mechanical Engineering from the University of Toledo. He completed two additional internship rotations, helped us out part-time throughout his final time in college and joined us full-time in 2023 as a Sales Engineer. He work extensively in simulation modeling of rubber products and tires, and has presented at several Endurica webinars.
Zach Ebbott
Finance Intern
Zach has taken on a number of projects including financial forecasting for both sales and cash flow. He is helping to develop offerings for software and instrument maintenance plans as well. Zach is a graduate of Regis University with a Bachelor of Science in Finance. While at Regis, Zach co-authored a paper entitled "Silicon Valley Bank: A Tale of Hubris, Risk, Forbearance, and Failure" -- research on regulatory oversights that lead to the 2023 collapse of Silicon Valley Bank. This work is slated for publishing and use in undergraduate courses (earlier in his career than his father was when he first published a scientific work!). He also served as CFO of the Regis Student Government and managed a budget of $380,000 for their fiscal year.
Endurica Europe S.à.r.l.
Jean-Pierre Jeusette
Executive Director
Jean-Pierre is the executive director of Endurica Europe and is responsible for business governance and go-to-market strategy. Jean-Pierre resides in Luxembourg and formerly held positions with Goodyear as the vice president of global quality and as the general director of Goodyear’s Innovation Center in Luxembourg. He was key to the development of technology for computational tire mechanics and its use in the product development process.
Wes McMinimy
Business Development Manager
Wes McMinimy is our Business Development Manager. Before joining Endurica, Wes spent nearly a decade with Amazon in various roles, ultimately as a Senior Manager in the Amazon Business team. He believes in building enduring partnerships, where common goals and effective collaboration deliver uniquely capable solutions. Wes has a B.S. in Civil Engineering from Northwestern University.