Business Strategies for Winning on Durability

Join Endurica founder Dr. Will Mars to learn how rubber product durability can be leveraged to create strategic value and competitive advantage in a business context.  Dr. Mars will cover a range of examples showing how durability can:

  • boost rubber part sales
  • decrease development risks and costs
  • drive shorter product development timelines
  • address warranty issues
  • be monetized in digital twin applications
  • create opportunities for weight and sustainability optimization

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